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Outstanding Use of Google Analytics

Friday, August 3rd 9:00-11:30 am at Innovate Calgary

Outstanding Return on YOur Marketing Investment

Friday, August 17th 9:00-11:30 am at Innovate Calgary

 

2018-07-07 - Google Analytics Image.png

Outstanding Use of Google Analytics

Not using Google Analytics? You should be!
Not using Goals? You should be!
Not using Segments? You should be!
Want to learn about "my favorite report"? Come to the workshop!

I can't say that I love Google Analytics, but it is free and useful.
I've have been on this platform since it launched in 2005.
I've learned a lot.
Sure, there are people who have more expertise than me, but I know to extract what I need.

Join me for this workshop and I'll share with you all that I know.

2018-07-05 - Outstanding ROMI.png

Outstanding Return on Your Marketing Investments

Not measuring ROMI? You should be!
Not comparing the ROMI of various campaigns? You should be!
Don't have a clue how to calculate ROMI? You need to know!
What is ROMI? Come to the workshop!

There are lots of formulas for ROMI.
I'll show you one that I use. It is actually useful.
I've haven't always evaluated marketing campaigns using ROMI, but I do now.
I've learned a lot. 
Sure, there are people who better at math than me, but I know what's needed.

Join me for this workshop and I'll share with you all that I know.