Finding and Exporting Impressions from Facebook

Impressions is one of the measures that we suggest that our clients using Mx3 Metrics collect and track. For programs like Google AdWords this is easy. The measure is easy to find, copy and paste. But for Facebook finding Impressions is a little more difficult because it isn't available on a standard report. However, Impressions are available using the Export feature under Insights.

Have a look at the following video tutorial which outlines this process.